
Our pick for the longest lasting, best smelling dog shampoo is Vermont Soap Pet Magic, a gentle, concentrated organic shampoo with a pleasant essential-oil scent. Paws and Pals Oatmeal Shampoo is a great choice for dogs with itchy skin, and Lillian Ruff Berry Blue has a fruity blueberry scent that lingers. In this blog post, we’ll explore each one, plus tips to make that fresh smell last longer.
Best smelling dog shampoo that lasts
With so many different types of dog shampoo on the market, how do you know which one is right for your furry friend? Check out our list of the longest-lasting best smelling dog shampoos to find the perfect one for your pup!
At a glance
3 picks, each best at something different
1Vermont Soap Pet Magic

If you are looking for something that is mild and gentle on your dog’s skin, then this pet shampoo from Vermont Soap should be something to look out for. It is made with coconut-based ingredients and essential oils, with rosemary serving as a natural preservative.
It has an amazing smell that you and your dog are surely going to love, and the best part is that it is long-lasting. While it tends to be a little on the expensive side, it is very concentrated, so a bottle goes a long way, and it is USDA certified organic.
If you don’t enjoy shampoos that foam a lot, this one is perfect because it doesn’t foam excessively.
2Paws and Pals Oatmeal shampoo

This one comes in a 20-ounce bottle that is sure to last you for some time, and it is great for relieving itchy skin in dogs. You want your dog’s fur to be in its best condition, and this is the key to that. It has a tear-free formula, and it is soap-free, using oils, plant extracts, and vitamins instead, which makes it gentle on sensitive skin.
It is one of the longest-lasting best smelling dog shampoos that you can try out there. It is also paraben-free. As with any shampoo, an allergic reaction is still possible, so stop using it if your dog’s skin gets red or itchier.
3Lillian Ruff Berry Blue Dog Shampoo

This dog shampoo by Lillian Ruff is popular with a lot of dog owners because it can be used on any coat color, and it has brightening agents that can help lighten stains and discoloration on the fur.
It has a blueberry smell, and it also has a long-lasting scent. You get a sulfate and paraben-free formulation that is gentle on your dog’s skin and coat.
It is a nice choice if you want a fruity scent and a brighter-looking coat. You get to clean your dog without much fuss and effectively at that too. Keep it away from your dog’s eyes, and remember that tear stains around the eyes are best wiped daily; persistent tearing is worth mentioning to your vet.


